Here is your Ivan Zoot / Andis business builder tip of the week for week 14, 2010.
Keep client records – Keep basic contact and information records on your client base. This data is priceless for executing marketing programs and managing your business. Electronic data is better than file cards, but file cards are better than nothing. With an electronic database, you can sort and build lists based on any field. This information is powerful for targeted strategic marketing initiatives.
The computer age in which we live makes this easier and makes all of the posibilities behind it that much more powerful. Talk to a salesperson from a computer system company to learn of all of the possibilities.
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