Business builder tip of the week, week 11, 2010

Here is your Ivan Zoot / Andis clipper business builder tip of the week for week 11, 2010.

Send postcards – Once you have begun capturing client information, use it. Thank you postcards for new clients are a nice touch. Reminder postcards for prebookers reduce no-shows. Discount postcards for referrers of new clients help to keep the referrals coming. They are fast and easy to complete and they are less expensive than letter stamps too. You can fill out all the cards for the day just before you leave and pop them in the mail on the way home. Your local copy shop can print them up very inexpensively. You can use fill-in templates to keep it simple.

In this day of extreme high tech, a little low tech can go a long way. Post cards are as old as the Pony Express, but still just as effective.

Here is the link to the entire 52 weeks of tips in my road map to barbering greatness book if you are not interested in waiting all yer for all of them.